Alex Rivera

Alex Rivera

Executive message: David Jenson—Moving forward and stepping up your game

We are at a very interesting time in our business. ASEA is committed to the direct selling channel and to bringing our life-changing products to the world. We are doing exciting things, such as introducing new products like REDOXGold™ into…

Entrepreneurship in action: ASEA & WHOlives help launch 12 new small businesses in Kenya

In our powerful partnership with WHOlives, the ASEA Advancing Life Foundation is helping entrepreneurs in Kenya turn big dreams into sustainable businesses. Through training, mentorship, and reinvested microloans, this initiative is already changing lives—and creating a lasting ripple effect across…

Executive message: Blake Rule—Capitalizing on REDOXGold™ momentum

One of the most exciting moments in the history of ASEA has been the recent debut of REDOXGold™. This revolutionary product presents a unique opportunity to propel your business forward. Momentum like this doesn’t come around often, and now is…

Celebrating World Water Day with action: How ASEA’s clean water project is changing lives on Kulen Mountain

On World Water Day, we are reminded that access to clean water is not just a necessity—it’s a human right. Yet, for many communities around the world, safe drinking water remains out of reach. High atop Cambodia’s sacred Kulen Mountain,…

Expanding hope: A growing safe haven for education in Bangladesh

At the ASEA Advancing Life Foundation, we are committed to breaking the cycle of poverty through education. Our partnership with Speak Up for the Poor has provided a safe and supportive home for young women in Bangladesh, protecting them from…